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Augustijn Snoep

Shopify development, on retainer

Your Shopify developer.Without hiring one.

Monthly Shopify development support for brands that need things done quickly and properly — without the overhead of a full-time hire or the unpredictability of an agency.

7+ years building on Shopify · Shopify Plus experience · Based in Amsterdam

The case for retainers

Hiring is slow. Agencies are expensive. Freelancers disappear.

A retainer gets you senior, dedicated Shopify development without the six-week hiring process, the agency markup, or the risk of a freelancer going quiet mid-project.

CategoryFull-time hireAgencyRetainer
Time to start6–10 weeks2–4 weeksDays
CostSalary + benefitsHigh markup, account layersFixed monthly, no overhead
Who does the workOne person, if you can find themJunior devs, rotating staffOne senior developer, every time
CommitmentLong-term, hard to reverseProject-based, re-scoped oftenMonth-to-month, cancel anytime
Availability9–5, one project at a timeShared across client rosterPrioritized, async, fast turnaround

What I do

Shopify development, end to end.

01

Theme development & customization

Custom Liquid/Online Store 2.0 sections, theme performance, pixel-accurate builds from design.

02

Shopify Plus architecture

Checkout extensibility, Shopify Functions, Shopify Markets for multi-market expansion, and Shopify B2B for wholesale storefronts.

03

App & API integrations

Connecting Shopify to ERPs, 3PLs, subscription tools, and custom backends via REST/GraphQL.

04

Performance & Core Web Vitals

Auditing and fixing slow themes — LCP, CLS, and JS bloat that's costing conversions.

05

Migrations

Platform-to-Shopify migrations, theme upgrades, and Liquid-to-Hydrogen moves without losing SEO or revenue.

06

Ongoing technical support

Bug fixes, small feature requests, and "can you just fix this" tasks — handled fast, every month.

How it works

Simple to start. Easy to leave.

01

Intro call

30 minutes. We talk through what's broken, what's planned, and whether it's a fit.

02

Scope & retainer

You pick a tier. No long contract — month-to-month, cancel with 30 days' notice.

03

Work begins

You get a shared Slack channel and a board. Tasks go in, I work through them by priority.

04

Weekly visibility

A short weekly update on what shipped, what's next, and what needs a decision from you.

05

Cancel anytime

No exit fees, no lock-in. If the retainer stops making sense, you stop paying for it.

Pricing

Pick a tier. Change your mind later.

All retainers are month-to-month. Use your monthly tasks on a handful of quick fixes, or put them all toward one bigger build — your call.

Essential

€1,300/mo

For brands that need regular technical support.

  • 1–4 tasks a month
  • Small or large — pick how you use it
  • Response within 2 business days
  • Shopify support & development
  • Monthly reporting
Book a call
Most chosen

Growth

€1,700/mo

For growing brands actively optimizing.

  • 1–8 tasks a month
  • Small or large — pick how you use it
  • Response within 1 business day
  • Shopify development
  • CRO implementation
  • Shopify Flow automations
  • Technical advice
Book a call

Plus

From €2,000/mo

For Shopify Plus stores and larger teams.

  • 1–8 tasks a month
  • Small or large — pick how you use it
  • Priority support
  • Same-day response
  • Strategic technical consultation
  • Complex custom solutions
Book a call

Need a one-off project instead of a retainer? Get in touch and we'll scope it separately.

Selected work

Recent retainer work.

Client names withheld at their request. Details available on a call.

01DTC Apparel Brand

Shopify Plus migration

Migrated a high-traffic apparel store from a legacy platform to Shopify Plus, rebuilding checkout with Functions and custom shipping logic.

[+18% conversion rate post-migration]

02CPG / Subscription Brand

Custom subscription flow + performance overhaul

Built a custom subscribe-and-save flow on top of an existing subscription app, then cut homepage load time by rebuilding the theme's JS.

[LCP improved from 4.1s to 1.6s]

03B2B / Wholesale Brand

Headless storefront (Hydrogen)

Designed and built a Hydrogen storefront for a wholesale brand needing custom pricing logic and a net-terms checkout flow.

[Cut manual order processing time by 70%]

About

I'm Augustijn Snoep.

I build and maintain Shopify stores for brands that have outgrown a part-time freelancer but don't need — or want — a full-time hire yet. 7+ years in, I've worked across theme development, Shopify Plus architecture, and the unglamorous ongoing maintenance that actually keeps a store running.

I work with a small number of retainer clients at a time, on purpose — so the answer to "can you look at this" is always yes, and always fast.

Based in Amsterdam. Working with brands worldwide.

FAQ

Questions, answered directly.

Get in touch

Let's fix your Shopify setup.

Book a 30-minute call. We'll talk through what's going on and whether a retainer makes sense.